Why good packaging solutions are important?
Maintenance & Support | March 18, 2021
Propel Industries has been manufacturing high-quality products for the last 11 years. We know the pulse of the customers and are continuously striving to meet their expectations. At Propel, we ensure that all domestic and international packaging norms are adhered to.
While we pay utmost importance to the four Ps of marketing – product, price, promotion and place, we know that packaging is also very important for customer satisfaction and retention. We are well aware that a great packaging of the product can play a key role in customer satisfaction.
Globally, experts believe that packaging can lead to greater brand loyalty and that most Indian consumers attach more importance to packaging on a global average.
Many brands have started leveraging the fact that packaging is just as important as the brand itself.
A perfect product packaging proposition can be a great value-addition for the companies, irrespective of the sector.
Importance of good packaging solutions
- Plays a key role in customer satisfaction and customer retention
- Increases brand loyalty
- Acts as a great value-addition for the companies, irrespective of the sector.
At Propel, we have been upgrading our packaging solutions based on consumer preferences and industry trends.
Our motto on packing is to deliver high-quality products on-time and in good condition.
We use
- Carton box
- Wooden box
- Heat-treated wooden box for exports
- Pallet box
- Poly cover, Stretch Wrap Roll and VCI cover for export
We decide on the type of packing by considering the material weight, the type of product being shipped and the location.
At Propel, we use 7 ply corrugated boxes and milky white self-adhesive tape which gives the necessary finish to the product.
We always mark shipment details on the top side of our packages.
We also use quality wooden box and pallet for heavy items like conveyor roller, machined casting and motor groups.
We have devised a method to ensure that products arrive safely at the customers’ site.
All our packages have proper handling instructions like ‘This way up’, ‘Fragile handle with care’ and ‘Keep Dry’.
A copy of packing list is placed in a water-proof envelope and is fixed on the package. The ‘materials inspected’ marks are ensured before packaging.